About Us - Visit Bø

Visit Bø is the tourism organisation for Midt-Telemark and Nome municipality. We represent Bø, Gvarv, Akkerhaugen, Ulefoss and Lunde. There are so many exciting things to do in our area and we appreciate all our talented members.

Would you like to become a member and be visible on visitbø.no? We can't wait to hear from you 😊

Webmodel for members

Our web presence is an important part of Visit Bø. We offer our own company websites for tourism companies, other businesses and organizers.

Bohotell.no, Fruktbygda.no, Breivagjestegaard.no, and Lifjell.no are all examples of businesses with their own web pages in the same portal. If you would like to join our portal, please get in touch with us at info@visitbo.no. We look forward to working with you!


Who Are We?

Marianne Dale

General Manager
marianne@visitbo.no // +47 413 33 310

Anette Schia Kaasa

Web- and Market Coordinator
anette@visitbo.no  // +47 97694 844

Susanne Eikefjord

Web Coordinator
susanne@visitbo.no

Anne-Bjørg Haugan

Project Leader Inclusive Tourism
post@abhaugan.no // +47 958 32 773

Our Projects

Sustainable Travel Destination

Since 2020, Visit Bø has been actively pursuing the «Bærekraftig reisemål» label from Innovasjon Norge. This designation serves as a framework for enhancing sustainability efforts at our destination. By evaluating criteria related to environmental, social, and economic sustainability, we signal our commitment to a long-term strategy for strengthening these initiatives.

Inclusive Tourism and Universal Design

Tourism businesses in the Midt-Telemark and Nome municipalities have recognized the need for improved accommodations for individuals with disabilities but lacked guidance on how to implement these changes effectively. This awareness led to the creation of the "Inclusive Tourism in Telemark" project, funded by Innovasjon Norge and participating businesses.

These companies share a common vision of becoming a national leader in accessible travel, ensuring that everyone eager to travel can choose them as their preferred destination. They are dedicated to providing travel and leisure experiences that are accessible to all, regardless of individual challenges. There is a consensus that a great place to visit should also be a great place to live.

Midt-Telemark Stisykling

Midt-Telemark Stisykling AS (MTS) is a collaborative initiative aimed at establishing Midt-Telemark as a premier trail cycling destination at all levels. This initiative also seeks to balance the tourist season, enhancing capacity utilization and creating year-round employment opportunities.

Kulturguiden

Published four times a year, Kulturguiden has demonstrated its staying power by remaining in homes until the next edition is released. This highlights the continued appreciation for printed publications, despite the wealth of online information available.

To maximize the visibility of Kulturguiden, we print around 6,000 copies for distribution in mailboxes across Midt-Telemark and Nome. Additionally, copies are available at key locations such as Gullbring Culture Center, Ulefoss community center, Sønstebøtunet, Bøsenteret, and Lifjell.

We also promote Kulturguiden on Visit Bøs’ social media channels, including Facebook and Instagram. It will be accessible on visitbo.no.

Sommerguiden

Sommerguiden is our most popular publication, serving as the primary reference for tourists planning their visit (alongside visitbo.no). It offers inspiration and essential information about activities and experiences available during the holiday season.

All profits from the guide go directly to Visit Bø's marketing budget, enabling us to enhance our digital marketing efforts throughout the year. Locally, Sommerguiden has strong support, positively impacting cabin owners who take pride in and feel a connection to the destination. It also serves as a valuable resource for students.

TelemarksVeka

TelemarksVeka was a significant initiative under Visit Bø, collaborating with TV 2 and approximately 50 businesses, local sports teams, the Norwegian Ski Association, and Visit Telemark. The highlight of TelemarksVeka was called  "Sommerfest fra Telemark," an entertainment show on TV 2 featuring well-known artists. This event was hosted at Bø Sommarland for three years and moved to Lunde Sluse (Lunde Sluseamfi) in 2021 and 2022.

By 2022, TelemarksVeka had become the largest summer event in the country, promoting equal opportunities for able-bodied and disabled athletes. Years of diligent work laid the groundwork for the destinations of Notodden, Midt-Telemark, and Nome to welcome sports enthusiasts from across Norway to this event.

Unfortunately, the board decided in November 2023 to discontinue TelemarksVeka.

Our Vision

The destination's core values are embodied in its vision:

With unity, courage, and joy, we strive to craft enduring memories

- With heart for your experiences

Our Values

Solidarity: The companies within our organization share a distinctive collaboration marked by a strong sense of unity. We consider this close cohesion vital for the advancement of our destination. Open discussions are encouraged, welcoming everyone to engage in conversations about ideas, whether they are small or large, and to address common goals. Our approach is one of mutual assistance—we view ourselves as "competitors on a team." By working together, we enhance our collective strength.

Courage: Previous generations have shown enormous courage and bravery in everything from the establishment of the railway, Ulefos Ironworks, the Telemark Canal, Bø Sommarland and bringing USN to the village. This bravery and resourcefulness will continue to be part of the destination's core story.

TelemarksVeka, Fruktbygda farmers, and the Sustainability Center at USN exemplify organizations with ambitious aspirations. Emphasizing accessibility through tailored experiences is a concerted effort by companies to showcase our stakeholders' commitment to revolutionizing the tourism industry. We prioritize sustainable development within the tourism sector and strive to be pioneers in adopting cutting-edge technical and digital tools.

⭐ Joy: Welcoming guests brings us immense joy, and the essence of our experiences revolves around happiness, laughter, the delightful flutter in the stomach, and the joy derived from immersing oneself in the awe-inspiring wonders of nature and rich cultural encounters. Our approach involves personal interactions between visitors and the owner/operator—no major investors, just passionate individuals dedicated to cultivating and contributing to the local community with love and joy. Our aim is to foster work environments that inspire joy among employees, creating a positive and fulfilling space for everyone.

"Create Memories for Life" encapsulates the essence of premium experiences marked by exceptional quality. These memorable encounters are crafted not only through outstanding service, but also by fostering personal connections. Our commitment to providing a high level of service ensures that guests, including those with disabilities, leave with enduring memories. These experiences are designed to be inclusive, catering to everyone and creating lasting impressions that resonate for a lifetime.

Visit Bø AS org nr: 980 476 286